Dean and Syvilla Pence established Wholesome Foods, Inc. as a home delivery service of poultry, meat and egg products in the Washington D.C. area. They got the idea for the business from Dean’s father, Walter, who for many years had made weekly trips to the D.C. Farmers Market to sell local meat. Dean started from scratch, without any customers. On his first route to D.C. he sold only 9 dozen eggs. He won customers by selling his quality products door-to-door and kept them with his great customer service. It was nothing for him to put in 20 hours a day.
We expanded our facilities with the addition of a freezer, processing area, cooler and dry storage space as well as the maintenance shop. Production included large scale cutting and distribution of fresh poultry to include clients such as Popeye’s Chicken and Biscuits, Marriott Restaurant Service, Kentucky Fried Chicken, Roy Rogers, Red Barn, and many more.
A full line of western, grain-fed beef was added, delivered directly from the Midwest. In that same year our outlet store, Wholesome Foods Country Deli and Butcher Shoppe, was opened to offer our full line of deli, poultry, beef and pork cuts to the local community and our wholesale customers. Other fine lines of meat, cheese and deli products items were added.