VA's Best logo

Marketing Ideas

We work with companies to develop applications for custom labeled water bottles in many different scenarios. Ask us about image advertising, bounce back coupons, special occasions, trade shows, corporate sponsorships, sporting events, collectibles, retail applications, employee incentives, and fund-raisers that can fit together with your existing strategies.

  • Serve a custom labeled bottle of Virginia’s Best at your restaurant with a valuable coupon for a discounted appetizer on their next visit. Or, feature a “recipe of the month” to promote the restaurant’s own cookbook.
  • Stock this product instead of, or in addition to, other bottled waters in your retail store. When your customers grab a quick drink from a POP display, they can grab a custom labeled bottle and find a coupon for a discount on their next purchase.
  • Trade show vendors use this product as a desirable giveaway, drawing traffic to their booth and increasing their presence among attendees as the bottles circulate throughout the event.
  • Promoters of special events stock custom water that will sell quickly during the event. Some events even use this as a collectible item and charge a premium price. Use a label with schedules and information on sporting events, concerts, cultural events, community festivals, and more.
  • Hosting a special occasion? We can customize bottles to serve to guests and use as “party favors”. Great for weddings, birthdays, anniversaries, and graduations.
  • Put your message on a bottle of Virginia’s Best for recognition of donations and sponsorships for special events. Then offer these for sale at concession booths.
  • Schools, churches, and other organizations can offer custom labeled bottles for sale to their families and supporters at a price point that offers a nice return on their efforts .
  • Selling your private label bottled water at cost is a great way to get FREE advertising!

Frequently Asked Questions

How quickly can a label be created?
It depends on the artwork that’s supplied to us. If we need to completely design the label, allow 5-7 business days for a proof.

Once the artwork is developed, what’s the turnaround time needed to place an order? The answer is different for different size orders—ranging from 7 days for a small 15 case order, up to 10 days for a larger order.

Can I put a photo on the label?
Yes, you can put any color picture on the label.

Can I put my own logo or graphics on the label?
Yes. You may e-mail any of your graphics or logos to your sales representative in any of the following file formats: BMP, PLX, TIF, or JPEG. Your graphic will be of best quality if it is in a TIF or BMP file format. We also prefer that the graphic be 600 DPI as it produces a much clearer picture.

What if I have no graphic capabilities?
No problem! Our graphics department can create beautiful labels that will meet your needs. We can design something that’s as simple or as elaborate as you wish.

What is the cost of the bottled water?
Bottled water with our Virginia’s Best Logo, the cost will be $.60. The price per bottle with your private label is:

5 – 9 cases $.95/bottle 15 – 49 cases $.75/bottle
10 – 14 cases $.85/bottle 50 – 100 cases $.70/bottle

What is the cost of developing a label?
The range has been from $50-$150, depending on the complexity of the label and the materials that are originally supplied. This is a one-time fee, unless significant changes are made. We can supply you with label samples. Contact your sales representative for details!

Can water be shipped?
We can direct deliver on one of our fleet trucks within our delivery area. We also use several other carriers and UPS to deliver product outside of our delivery area and anywhere within the continental U.S.

What is the shelf life for Virginia Best Water?
Unlimited, as long as the bottle hasn’t been opened. Check the bottle of your current supplier to see how long their product lasts!

What size do the bottle in and how many per case?
The bottles are 16.9 ounces and come packed 24 per case.

What is Ozonation?
Ozonation is a method of sanitizing water by using ozone which is made by forcing compressed air through a high voltage arc in the water.

Contract and Consent Forms

To download our Bottle Water Private Label Contract, click here.

To download our Bottle Water Private Label Proof and Logo Consent, click here.